"How much will EPR cost me?" is the first question every brand asks. The answer depends on three things: how much packaging you use, what materials it's made of, and which countries you sell to.
The good news: for most e-commerce brands, EPR fees are surprisingly affordable. We're talking hundreds to low thousands of euros per year, not tens of thousands. The bad news: not knowing your fees doesn't exempt you from paying them. And the penalties for non-compliance cost far more than the fees themselves.
This guide breaks down how EPR fees work, what they cost by country and material, and how you can use eco-modulation to pay less.
How EPR fees are calculated
The formula is simple:
Weight (kg) × Rate per material (€/kg) × Eco-modulation multiplier = Fee per country
Your annual EPR cost is the sum of this calculation across all countries and all materials. That's it. There's no per-order fee, no percentage of revenue, no complicated tiering. It's purely weight-based.
The weight comes from your packaging BOMs multiplied by your sales volume per country. The rate comes from each country's PRO, published annually. The eco-modulation multiplier adjusts the rate up or down based on how recyclable your packaging is.
Each country sets its own rates through its national PRO: ECOEMBES in Spain, CITEO in France, the dual systems (like Grüner Punkt/DSD, Interseroh, Reclay) in Germany, CONAI in Italy, Verpact (formerly Afvalfonds) in the Netherlands, and SPV in Portugal. Rates change every year, usually published in Q4 for the following year.
2026 fee rates by country and material
Here are the published base rates for the six largest EU markets, in euros per kilogram, before eco-modulation adjustments. Three caveats: Germany's dual systems quote prices individually rather than publishing a tariff; France adds a per-unit (UVC) contribution on top of the weight fee; and Portugal's latest published table is the 2024 VPV (2025 values were contested in court) with a €120 minimum annual contribution. Always confirm against the PRO's current tariff before budgeting.
| Material | Spain (ECOEMBES) | France (CITEO) | Germany (DSD) | Italy (CONAI) | Netherlands (Verpact) | Portugal (SPV) |
|---|---|---|---|---|---|---|
| Cardboard / paper | ~€0.12 | ~€0.18 | Quoted individually | ~€0.05 | €0.017 | €0.148 |
| Plastic | €0.27–1.28 by format (film at the top) | €0.40–1.00+ by resin | Quoted individually | €0.04–0.79 by fascia | €1.22 rigid / €1.32 flexible | €0.296 |
| Glass | Via Ecovidrio (separate scheme) | €0.039 | Quoted individually | €0.040 | €0.100 | €0.026 |
| Metal (steel / aluminium) | €0.197 / €0.040 | €0.199 / €0.432 | Quoted individually | €0.005 / €0.012 | €0.36 / €0.34 | €0.199 / €0.066 |
A few things jump out immediately:
- Plastic is always the most expensive material — and the gap keeps widening. Flexible film is the format regulators punish hardest: €1.32/kg in the Netherlands and ~€1.27/kg in Spain, versus a few cents for cardboard. The message is clear: plastic packaging costs more to manage at end-of-life, and they want you to pay for it.
- Rates increasingly depend on the format, not just the material. Spain, France, and Italy all price a clear PET bottle far below a laminated pouch of the same weight. A single "plastic" rate no longer exists in most markets.
- The Netherlands is the land of extremes. The highest plastic rates in Europe (€1.22–1.32/kg) next to the cheapest cardboard (€0.017/kg) — and no obligations at all below 50,000 kg/year. Material choice matters more there than anywhere else.
- Italy is cheap for metals and paper. Steel at €0.005/kg and aluminium at €0.012/kg are the lowest rates in Europe, though plastic in the high fasce approaches €0.79/kg.
- Germany publishes no tariff at all. The dual systems compete on individually-quoted prices; small shops typically land on flat low-volume contracts under €100/year.
Real-world examples
Abstract rates are hard to internalize. Let's run the numbers for two realistic e-commerce scenarios.
Example 1: A cosmetics brand
A skincare brand sells 10,000 units per year, split evenly between Spain (5,000 units) and France (5,000 units). Each unit consists of:
- Glass jar: 180g (primary packaging)
- Plastic pump cap (PP): 30g (primary packaging)
- Cardboard product box: 50g (secondary packaging)
Total packaging per unit: 260g. Annual packaging weight per country:
| Material | Weight per unit | Units (per country) | Total (kg) |
|---|---|---|---|
| Cardboard | 50g | 5,000 | 250 kg |
| Plastic (PP) | 30g | 5,000 | 150 kg |
| Glass | 180g | 5,000 | 900 kg |
Spain (ECOEMBES + Ecovidrio):
- Cardboard: 250 kg × ~€0.12 = ~€30
- Plastic (rigid PP pump): 150 kg × ~€0.78 = ~€117
- Glass: 900 kg declared to Ecovidrio, Spain's separate glass scheme (check ecovidrio.es for current rates)
- Spain total (ECOEMBES portion): ~€147 plus the Ecovidrio glass contribution
France (CITEO):
- Cardboard: 250 kg × ~€0.177 = ~€44
- Plastic (PP): 150 kg × ~€0.683 = ~€102
- Glass: 900 kg × ~€0.039 = ~€35
- Plus CITEO's per-unit (UVC) contribution on each of the 5,000 packaged units
- France total: ~€180–200
Annual EPR cost: roughly €350–400. For a brand doing 10,000 units across two countries, the EPR fees stay in the hundreds — noticeable, but still less than a single compliance consultant engagement. Notice how the rigid plastic pump, just 30g per unit, costs more in fees than the 50g cardboard box: the material mix drives the bill.
Example 2: A clothing brand
A fashion D2C brand sells 50,000 units per year across five countries: Germany (15,000), France (12,000), Spain (10,000), Italy (8,000), and the Netherlands (5,000). Each unit consists of:
- LDPE poly bag: 40g (primary packaging)
- Corrugated cardboard shipping box: 200g (shipping packaging)
Total packaging per unit: 240g.
| Country | Units | Cardboard (kg) | Plastic (kg) | Cardboard fee | Plastic fee | Total |
|---|---|---|---|---|---|---|
| Germany | 15,000 | 3,000 | 600 | Individually quoted by the dual system | ~€300–600 (typical quote) | |
| France | 12,000 | 2,400 | 480 | ~€425 | ~€335–480 | ~€760–905 + per-unit fee |
| Spain | 10,000 | 2,000 | 400 | ~€240 | ~€508 (flexible film) | ~€748 |
| Italy | 8,000 | 1,600 | 320 | ~€80 | ~€195–250 (high fascia film) | ~€275–330 |
| Netherlands | 5,000 | 1,000 | 200 | Below Verpact's 50,000 kg threshold — no obligation | €0 | |
Annual EPR cost: roughly €2,100–2,600. For 50,000 units across five countries with 12,000 kg of total packaging, that breaks down to roughly €0.04–0.05 per unit sold — still less than the packing tape. Two structural lessons hide in the table: the 200 kg poly bags cost more than the 1,000 kg of cardboard in every country that prices film honestly, and the Netherlands costs nothing at this volume because the brand sits far below the 50,000 kg threshold.
Eco-modulation: how to pay less
Eco-modulation is the mechanism PROs use to reward recyclable packaging and penalize non-recyclable packaging. It applies a bonus (discount) or malus (surcharge) to your base fee rate depending on the recyclability of each packaging component.
France is the most aggressive on eco-modulation. CITEO applies detailed bonuses and penalties based on:
- Material recyclability — is the material collected and recycled in France's municipal system?
- Sortability — can sorting facilities separate it from the waste stream?
- Disrupting elements — does the packaging contain elements that interfere with recycling (dark pigments, certain adhesives, multi-material lamination)?
Some concrete examples of eco-modulation in France:
- Clear PET bottles: significant bonus (up to 20% reduction). They're the gold standard of plastic recycling.
- Mono-material PP containers: moderate bonus. Recyclable and sortable.
- Opaque PET bottles (with carbon black pigment): malus surcharge. Carbon black interferes with near-infrared sorting at recycling facilities.
- Multi-material pouches (PET/PE/aluminum laminates): significant malus. These cannot be recycled in current infrastructure and may incur 2–3x the base rate.
- Non-recyclable PS packaging: heavy malus. Polystyrene collection and recycling infrastructure is limited across Europe.
The practical implication: switching from polystyrene trays to PET can save 20–40% on your French plastic fees. Switching from multi-material laminated pouches to mono-material recyclable pouches saves even more. These savings compound with volume.
Germany's dual systems also apply eco-modulation, though with less granularity than France. Spain and Italy are introducing eco-modulation gradually, with increasingly differentiated rates expected from 2027 onward.
How to take advantage of eco-modulation
- Know your materials precisely. "Plastic" is not specific enough. PET, HDPE, LDPE, PP, and PS all have different eco-modulation profiles. If your BOM just says "plastic," you're probably paying the default (worst-case) rate.
- Favor mono-material packaging. A cardboard box is one material and is widely recyclable. A foil-lined cardboard box is multi-material and may incur a malus. Every time you can eliminate a material layer, you reduce both weight and eco-modulation penalties.
- Avoid known disruptors. Carbon black pigment, PVC labels on PET bottles, silicone valves on plastic containers — these are flagged by multiple PROs as recycling disruptors. If you can redesign them out, do it.
- Talk to your packaging supplier. They may offer recyclable alternatives at comparable cost. A mono-material PE pouch costs roughly the same as a PET/PE laminate but qualifies for better eco-modulation rates.
Hidden costs beyond fees
EPR fees are the direct cost. But there are indirect costs that brands often underestimate.
PRO registration
Registration itself is usually free (ECOEMBES, CITEO) or costs a small one-time fee (CONAI charges a small annual membership). But the process takes staff time: gathering company information, navigating each PRO's portal (often only in the local language), and sometimes working with an authorized representative if you're not established in that country. Budget 2–5 hours per country for the initial registration.
Data collection and BOM creation
This is the largest hidden cost. Building accurate packaging BOMs for your product catalog takes real effort: buying a scale, weighing components, classifying materials, documenting everything. For a catalog of 50 products with distinct packaging, expect 2–3 days of focused work. For 500 products, a week or more.
Annual maintenance
Rates change every year. Your packaging changes. You add new products, enter new countries, change suppliers. Each of these events requires updating your compliance data. Budget 1–2 days per year for annual updates and BOM maintenance.
Compliance tooling
Whether you use spreadsheets (free but time-intensive), hire a consultant (€500–2,000+ per year depending on complexity), or subscribe to compliance software, there's an ongoing cost beyond the EPR fees themselves. For most small-to-medium e-commerce brands, the compliance overhead costs more than the actual EPR fees. A brand paying €300/year in EPR fees might spend €1,000/year in staff time managing the process.
How to estimate your costs before selling
If you're evaluating whether to expand into a new EU country, you can estimate your EPR costs before committing. Here's the quick math:
- Step 1: Project your annual unit sales to that country. Be conservative — use your realistic estimate, not your optimistic forecast.
- Step 2: Know your packaging weight per material from your BOM. If you don't have BOMs yet, weigh a typical shipment and estimate the material breakdown.
- Step 3: Multiply by the country's rate table (see the table above).
- Step 4: Add a 10–20% buffer for eco-modulation uncertainty, rate changes, and packaging variation.
Quick estimation example
"Should we start selling to Germany?" You project 5,000 units per year. Each unit ships in a corrugated cardboard box (200g) with a plastic poly bag inside (40g). Total packaging: 240g per unit.
- Cardboard: 5,000 × 200g = 1,000 kg
- Plastic: 5,000 × 40g = 200 kg
- Germany's dual systems quote prices individually rather than publishing a tariff — for roughly 1,200 kg per year, small-shop contracts typically land between €50 and a few hundred euros.
Call it €100–300 per year — €0.02–0.06 per unit. Unless your margins are razor-thin, this is not a deal-breaker for market entry.
When EPR fees DO matter
EPR costs become significant in a few scenarios:
- Heavy glass packaging at high volume. Glass is cheap per kg, but it's heavy. A brand shipping 100,000 glass bottles per year has serious tonnage. At 300g per bottle, that's 30,000 kg of glass — €3,000 in the Netherlands at €0.100/kg, and a meaningful invoice in every market.
- Plastic-heavy packaging to the Netherlands. Dutch plastic rates at €1.22–1.32/kg add up fast if your packaging is predominantly plastic.
- Selling to many countries simultaneously. The per-country fees are small, but when you aggregate across 10–15 EU markets, the total and the compliance overhead both grow.
- Non-recyclable materials with eco-modulation penalties. If you use multi-material packaging that attracts a 2x or 3x malus in France, your effective rate doubles or triples.
Comparing EPR fees to other compliance costs
To put EPR fees in perspective, here's how they compare to other costs an e-commerce brand already pays:
| Cost | Annual estimate (50K units, 5 countries) |
|---|---|
| EU VAT compliance (OSS registration, returns, software) | €1,000–3,000 |
| EPR fees (packaging) | €500–2,000 |
| Shipping (50K parcels intra-EU) | €150,000–350,000 |
| Payment processing (3% of revenue) | €30,000–90,000 |
| Shopify subscription (Advanced plan) | €3,600 |
EPR fees are a rounding error compared to shipping or payment processing. The real cost of EPR compliance is not the fees — it's the operational overhead of collecting data, building BOMs, and managing multi-country declarations. That's where smart tooling pays for itself.
What happens if you don't pay
Some brands run the mental math and decide EPR fees are low enough to just ignore. That's a mistake. The fees are low, but the penalties for non-compliance are not:
- Germany: Fines up to €200,000 for selling without LUCID registration. Amazon and eBay actively delist non-compliant sellers.
- France: CITEO can impose penalties and report non-compliant producers to ADEME (the French environmental agency). Fines up to €200,000.
- Spain: ECOEMBES and regional authorities can impose fines ranging from €600 to €600,000 depending on severity.
- Marketplace enforcement: Amazon already suppresses listings for sellers without valid EPR registration numbers in Germany, France, Spain, and Austria. This trend is expanding to more countries.
A €200 annual EPR fee vs. a €10,000+ fine and delisted Amazon products. The math speaks for itself.
Estimating your fees automatically
If you prefer not to do the math by hand, Pack Declare calculates EPR fee estimates automatically for all supported countries. Connect your store, assign your BOMs, and the platform shows you estimated annual fees broken down by country and material — before you even submit your first declaration. It takes the guesswork out of budgeting.
For country-specific compliance details, see our guides for Spain (ECOEMBES), France (CITEO), and Germany (LUCID). To understand the packaging data that feeds into these calculations, read the packaging BOM guide. If you're still weighing whether to manage compliance in spreadsheets or software, see our comparison of Excel vs. compliance software. And for reducing fees through smarter packaging design, see the eco-modulation optimization guide.